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Biddeford Adult Education

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Workforce Training

in Business & Skills Training

Social Media for Business Certificate

$495

with Travette Webster, Melissa Torres, Jo-Carolyn Goode

Calendar Next available session starts Jun 3, 2024
1 additional session

Get in on this exciting and growing way to communicate, market and serve your customers and clients. For businesses, nonprofits, government, and other organizations. From Facebook to Twitter, blogging, YouTube, LinkedIn, and more, discover the new principles of communication that apply across all networks and how these specific social networks work and the possible uses for your organization. Learn how social networks are used to develop a two-way communication and marketing strategy for your organization. Then find out what you can be doing, what you should be doing, and take back a plan to integrate social networks into your communication and marketing. Whether you are new to social networks or already involved, you will come away with both an understanding of social networks and practical, how-to techniques to integrate social networks into your organization or business. Your instructors are outstanding practitioners who also speak, write, and train others on social networks. Introduction to Social Media must be taken before Integrating Social Media in Your Organization and Marketing Using Social Media.

For more information on how this class works, click HERE.

Understanding Debits and Credits

$195

with Sharon deFonteny

Calendar Next available session starts Jun 3, 2024

In this course, you will learn about the accounting equation and the five categories involved in every business (Assets, Liabilities, Owner’s Equity, Revenue and Expenses). Every financial transaction falls into one or more of these categories. Learn how to create a chart of accounts that meet the needs of your business. You will learn how double entry bookkeeping works and the process of recording debits and credits. This course will show you how to identify, analyze and record transactions using journal entries under the cash basis accounting method.

For more information on how this class works, click HERE

Using Personality Profiles for Better Work Performance

$295

with Sally Klauss

Calendar Next available session starts Jun 3, 2024
1 additional session on Aug 5, 2024

Understanding yourself and others will increase your overall effectiveness at work, home, and in all of your relationships. Learn how to improve your communication with others, convey your ideas effectively, and improve your ability to understand what is important to those who don’t share your same style. Course fee includes your own DiSC Behavioral Personality Profile assessment and review.

For more information on how this class works, click HERE

WordPress Certificate

$495

with Andi Helmi

Calendar Next available session starts Jun 3, 2024
1 additional session

WordPress is the most popular content management system (CMS) for website and blog design. During the first week, you will learn or refresh your knowledge of all the initial steps and the required elements for having a website. Then find out how to build a simple WordPress website or blog. Topics include an introduction to CMS, WordPress installation and setup, page and content creation, administration, themes (selection, purchase, installation, and setup), working with widgets and plugins, and more. Finally, acquire advanced knowledge about WordPress options and features. You will learn how to modify WordPress web pages by hand-coding, learn about simple yet effective search engine optimization (SEO) techniques that improve your website ranking, and much more. After successfully completing the WordPress Certificate you will know how to build a WordPress website or blog, customize your WordPress site by hand-coding HTML, CSS, and PHP, know necessary regular WordPress maintenance, create WordPress website backup, and know how to apply SEO techniques in WordPress.

For more information on how this class works, click HERE.

Boosting Your Web Site Traffic

$195

with Dan Belhassen

Calendar Next available session starts Jul 1, 2024
1 additional session

Acquire the basic skills to boost your web site traffic, including how to analyze your visitor traffic, how to use search engine optimization to get greater visibility and exposure in Google searches, and how to redesign your web site copy to increase your visitors and results. No experience necessary, but if you are at an advanced level, your instructor is an SEO expert and can answer your toughest questions as well.

For more information on how this class works, click HERE

Cash is King

$195

with Jodie Trana

Calendar Next available session starts Jul 1, 2024
1 additional session

Cash is arguably the most important factor in business success. D&B reports 90% of all small business failures are due to poor cash flow—more money gets paid out than collected. It is the non-financial manager who really makes a difference in the day-to-day cash activities. Discover how to maximize cash flow, learn the importance of cash and find out your role in cash flow success.

For more information on how this class works, click HERE

For more information on how this class works, click HERE

Collaborative Management

$245

with William A. Draves

Calendar Next available session starts Jul 1, 2024
1 additional session

Whether you manage or lead people, collaborative skills are essential to help harness the energy of groups and teams for maximum performance and productivity. Knowledge of collaborative skills will enable you to gain participation quickly, get input and buy-in for building consensus and plan for cooperation to get crucial projects completed. This course will help you explore the principles of collaborative management and gain insight on how to expand your collaborative skills for success of your team or organization. 

For more information on how this class works, click HERE

Designing Online Instruction

$195

with Dionne (Dee) Felix

Calendar Next available session starts Jul 1, 2024
1 additional session

Learn about the online instructional environment, envisioning your online course, developing a web course, phases of design and development, design guidelines, and more. Discover the principles behind the adoption of technology innovation and the nature of the online learning environment. Then get tips for planning your online course, identifying resources and design guidelines. Discuss the phases of design and development and models, motivating student-student interaction, and managing interaction. Get the latest information on copyright issues, assessment and evaluation.

For more information on how this class works, click HERE





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